In most tea services today, a tea box or menu is useful for presenting tea, but the consumer’s tea selection is often made by name recognition only. With the wide selection of whole-leaf teas available today, the Tea Butler Presentation Chest afford them the ability for individuals to examine and select teas centered on color, texture, and aroma. The hardwood chests are simple, yet elegant, and the presentation process dignifies the traditions of the tea ceremony that have evolved throughout history.
Tea Butler Presentation Chest: The Tea Butler presentation chest is constructed of beautiful hardwood and has some see-through sparkling clear octagonal acrylic tea jars. Each chest contains one pair of loose-leaf tea selections. The chest posseses an attractive velour faced foam insert with octagonal cutouts that hold the tea jars, while letting them be easily removed for closer viewing. This enables the patron or guest to easily open the tea jar to examine the tea’s texture, color, make-up, and scent.
A tea plaque, situated in the tea chest cover, includes a detailed description of every tea, and each block is aligned with its corresponding tea jar. The teas are organized by tea type to simplify the presentation. For example, herbal caffeine-free teas are located on the left, black and flavored black teas are in the middle, and green and flavored green teas are located on the right. The plaque can quickly be customized for every single tea blend selection and can include individual or organization names and/or logos.
Tea Butler Presentation Process: In a cafe table service, like, the server brings the Tea Butler to the table, describes how the teas are organized on the tea plaque, and then goes about other tasks whilst the patron takes a couple of minutes to read the descriptions, examine the teas, and make their choice. There’s no dependence on extensive training about the individual teas.
Tea Butler Benefits: The Tea Butler offers patrons an opportunity to explore new teas and make the best decision about their tea selection. 茶葉禮品 Past experience shows that patrons like it because it’s interesting and informative, and adds a pleasurable dimension to their dining experience. Servers like it because it’s user friendly and their patrons enjoy it. Restaurant owners like it as the Tea Butler could be taken to the table with the dessert menu, thus encouraging patrons to have dessert, after dinner beverages, or both. The added benefit for owners is that their sales
generally double or triple in an item where gross margins are high.
Tea Butler Series Presentation Chests and Trays: The Tea Butler chests and trays come in a variety of sizes in either maple or cherry. The beautiful hardwood products are stained mahogany and varnished to make a stylish display product. The presentation chests can be found in 6 or 8 count maple; and 9 or 12 count cherry. The presentation tray will come in 6 or 8 count maple. There are 12 standard plaques and tea sets for the maple and cherry chests, and 3 standard plaques and tea sets for the tea trays. Custom plaques and tea sets versions could be implemented. Each of these products can be viewed with graphic detail on our website.
Specialty Teas and the Silken Tea Sachet: As interest in tea has grown, consumers are searching for a lot more variety. Specialty teas are now actually the most fascinating and fastest growing sector of tea, and its growth is poised to keep over another decade, according to the Tea Association of the USA. A fitting definition of specialty tea is tea that’s been specially looked after with techniques that allow the teas to reach their highest amount of quality. This care starts with the planting, cultivating, and careful timing of when and how the tea is harvested, processed, packaged, and shipped. This produces teas which are wonderful to taste, have great sensory appeal, are interesting to a person’s eye, and are soothing and relaxing to drink. This tea deserves a presentation that’s as carefully prepared because the tea it presents.
In the presence of such fine specialty teas, it became apparent that the standard tea bag, due to its limited space for steeping, would not allow the full-leaf tea to brew to its full potential. To meet this need, tea vendors began looking for alternative methods to package these full-leaf teas that might be easy to use and attractive to consumers. Harney & Sons, one of the finest tea companies on the planet, provides a broad range of silken tea sachets which has a nice level of pre-portioned loose leaf tea that delivers a complete two-cup teapot with an individual sachet, taking the guesswork out of brewing a wonderful pot of tea. The Tea Butler has partnered with Harney & Sons to supply their fine teas to restaurants, resorts, and hotels, in addition to for retail customers at its online store.
Tea Butler Trays in Coffee Shops and Retail Locations: Traditionally, coffee shops experienced a captive audience, with little interest in serving any but probably the most basic teas. In recent years, however, there is a growing demand for healthier beverages and the interest in tea, especially high-end specialty teas, has caught the interest of popular coffee chains like the West Coast chain, formerly called the Coffee Bean, now renamed the Coffee Bean and Tea Leaf.
Coffee shops of most sizes have a common problem: not enough display counter space. The Tea Butler tray was made specifically to meet up this need. The trays are made of hardwood maple, and are stained mahogany and varnished. They’re longer and narrower compared to tea chests, containing one row of 8 sparkling clear octagonal acrylic tea jars and are uncovered. The tea description plaque is put on a beveled surface on the tray, in front of the tea jars, with each tea description aligned with its tea sample. The trays are attractive, draw attention, and encourage patrons to order specialty teas. Some shops will also be selling Harney & Sons colorful retail 20-count tea sachet tins as well. A stepped 8-tin rack fits nicely behind the tray, encouraging patrons to purchase their favorite teas.
Conclusion: The presentation of tea doesn’t need to be a blind, uninteresting process. With Tea Butlers, it may be simple, yet elegant and informative, where both the presenter and their guests can enjoy the method!